The physical GTM tool — Bangalore

Cold email is dead. Send cake.

We turn your pitch into a cake from Bangalore's best bakers and hand-deliver it to the desks that matter.

A slice of vanilla layer cake with jam and whipped cream on a vintage plate, against a cherry-red backdrop
→ the pitch, iced by hand
A pink cake box tied with string, handed across a granite reception desk in morning light
→ Koramangala, 9:40 AM
Macro cross-section of a chocolate and cherry layer cake, crumb and jam filling the frame
→ six layers, zero attachments
A recipient at his desk photographing an iced cake with his phone while colleagues gather behind
→ proof shot, sent to you
  • Cakes sent
  • Replies same-day
  • Hand-delivered
  • Baked in Bangalore
  • The pitch you can eat

They archive emails. They photograph cake.

The old playbook

Day 1 · intro email — ignored

Day 4 · “bumping this up” — ignored

Day 9 · LinkedIn DM — seen. that's it.


Day 15 · “breaking up” email — deleted unread

→ the cadence every inbox knows by heart.

The drop

Skipped the deck. There's a box with your name on it at reception.

Read 11:02

the entire floor is at my desk right now

11:14

who taught you to pitch like this. call me tomorrow?

11:16

3–4×

More replies than email-only outreach

→ Forrester's field research on physical sends. our own drop data publishes as it lands.

How a drop works.

01

You write the pitch

One ask, one line — the thing you'd say with thirty seconds in the lift. We help you cut it until it fits on a cake. Because it has to fit on a cake.

→ one line beats ten slides

02

We bake it

Our partner bakers — the ones with award shelves and waiting lists — turn it into something outrageous. Your pitch, iced by hand, boxed like a gift because it is one.

→ premium bakers only

03

We walk it in

No couriers, no doorstep drops. Our own two hands, through the lobby, onto the desk. Photographed on arrival — proof lands in your inbox before the frosting sets.

→ hand-delivered, photographed, proven

Baked by the best in Bangalore.

No commodity cake. We source only from the city's marquee patisseries and its award-winning home bakers — the ones people queue for, follow, and fly cakes out of town for.

  • Lavonne
  • Magnolia Bakery
  • Smoor
  • Glen's Bakehouse
  • Cake It Easy
  • Cakes All The Way

→ partner roster growing. FSSAI-registered kitchens, allergens labelled on every send.

Proof, not promises.

“You can delete an email. You can't delete a cake.”

→ founding thesis

Get on the list.

We're opening in Bangalore first, a few campaigns at a time. Leave your email and we'll come to you — possibly carrying cake.

→ limit: 2 sends per recipient per month. we don't spam desks.